Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

and taken into this workshop

users were welcomed by this setting

nike air max 720/95 heron preston by you

preston wanted to push boundaries and explore different possibilities

green anyone?

users were able to choose — for the first time ever — between an air max 95 or air max 720 sole

colors, materials and lots of creativity

once the shoebox moodboard was finished, users went on with the digital experience

moodboards showcasing the infinite design possibilities image ? designboom

users were able to choose the sole, laces, swoosh and colors

the warehouse resulted in the perfect space to let the creative vibes spark

at the event, the shoeboxes kicked-off the customizable experience image ? designboom

all images courtesy of NIKE unless otherwise stated

heron preston debuts NIKE air max 720/95 in milan with customizing workshop

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

Design artwork

and taken into this workshop

users were welcomed by this setting

nike air max 720/95 heron preston by you

preston wanted to push boundaries and explore different possibilities

green anyone?

users were able to choose — for the first time ever — between an air max 95 or air max 720 sole

colors, materials and lots of creativity

once the shoebox moodboard was finished, users went on with the digital experience

moodboards showcasing the infinite design possibilities image ? designboom

users were able to choose the sole, laces, swoosh and colors

the warehouse resulted in the perfect space to let the creative vibes spark

at the event, the shoeboxes kicked-off the customizable experience image ? designboom